The Shocking Truth about having fun!

Wanna have some fun? How about logistics? Now that’s some fun, ain’t it?

Social media has stimulated countless phenomena … but connecting with our communities is probably one of its most valuable outcomes … which is why this new UPS commercial really caught my eye. Remember the lesson that if the railroads realized they were in the transportation business, they might not have collapsed?

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UPS believes they’re really in the “life” business … that logistics is making life better … parts on time, always in sync, compete effectively, track everything, no lost gifts … logistics just “makes the world work better”.

So, isn’t that the shocking truth about having fun … that it’s actually possible to build it into our work if we work at it? If UPS can put fun and some pizzaz into logistics, shouldn’t we be able to add some fun and excitement to our products and services?

Surely they’re more exciting than shipping and delivery? Am I right? Am I? Right?

Lary Kirchenbauer

I am committed to helping you Become a More Effective Leader. With over 40 years in the trenches serving in senior leadership roles, I can help you sharpen your skills and focus on the qualities that will make you a More Effective Leader and help you build a more successfu career. My full bio is here.

This Post Has One Comment

  1. Joe Johnson

    I have worked for UPS for 32 years. Your comments made me feel really good about this new campaign. YES logistics is about making it happen in practice every day. I’m about to retire but I have to say participating in growing a company that became a part of daily life for many people around the globe makes me sit back and smile.

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