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New Marketing Approach needed?

Nelson Peltz is better known as a corporate raider than a marketer but his fresh marketing approach to  Tiffany’s, Heinz and Wendy’s carries a valuable lesson.

A fresh look at what you’re doing and a willingness to adapt are vital to a successful business . . . now more than ever. Even venerable, established businesses must be open to change – all the time! Read it here – its’ only one page.

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