In the May 26 issue of Business Week, Best Buy is celebrated for empowering its store managers to think locally about micro-markets that could provide differentiated selling opportunities. Here’s the key point: As a result, Best Buy believes it sames-store sales will be up 1-3% this year despite the sluggish economy! So, managers have targeted returning veterans, retirement groups ($350,000 in one morning), visiting ship workers (sales up 67%) and others to create special offerings. Read it to stimulate your own thinking about the value of empowerment and the micro markets that might be sitting right in front of you.
Welcome to Exkalibur. I’m Lary Kirchenbauer, President of Exkalibur Advisors, Inc. Please take advantage of our resources to help you build your business ... and let me know what more we can do to serve you.
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Lary began advising our company when we were going through some difficult challenges, and now, two years later, we are in a completely different and significantly better place. His advice was specific, direct, and not always what we wanted to hear, and that was invaluable. Lary has been quick to cut through to the heart of an issue. His coaching, prodding, and tough questioning helped us to make changes that truly and measurably have helped both our top and bottom lines.
Paul Levitan, CEO Galaxy Desserts, Inc.
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