If You Want To Trash Your Brand … Here’s a Good Way To Do It
A brand anthem expresses to your customers the core values related your brand and products, but it's easily trashed with one simple mistake.
Getting to the Point | The Exkalibur Newsletter | June 2, 2017
This week we’re Getting to the Point with some helpful advice from the business world along with some fascinating tidbits from the music, tech, media, military and scientific arenas. Be sure you don’t miss our Announcement about an important change in our Publication Schedule. On an upbeat note, make sure you…
5 Powerful Leadership Lessons from the Indianapolis 500
Our leadership prowess is always on the line but nowhere more powerfully than on the starting line at the Indy 500. Y ou're all in, 24/7 for 365 days ... with victory in a 33 car lineup about 3 hours away. Do you understand the leadership requirements to achieve victory where…
Getting to the Point | The Exkalibur Newsletter | May 26, 2017
This week we’re Getting to the Point with some helpful advice in from the business world along with some fascinating tidbits from the art, tech and medical arenas. Once again, the civilized world contends with an unspeakable terrorist act, this time in Birmingham, England at the Ariana Grande concert on…