If You Want To Trash Your Brand … Here’s a Good Way To Do It
A brand anthem expresses to your customers the core values related your brand and products, but it's easily trashed with one simple mistake.
What Are You Doing to Grow Your Top Line?
Baseball season is in full swing, so it's a good time to remember how great hitters get to the Hall of Fame. I t's the same process you should use to focus on revenue enhancement, a fancy term for "get more sales". There are some Simple Metrics to Measure Your Success Most…
Lewis & Clark didn’t load the canoe with Mojitos!
Socrates said, “Know Thyself”, one of the most profound philosophies ever spoken about human behavior. H ave you thought about what it might mean for your business? The night sky is etched in vivid black and white tones, and in the back seat of a chauffeured car prowling the streets…
Concept of stress and frustration of a businessman with laptop
Steve Jobs Got It Right: Get Rid of All the Crappy Stuff
Do you spend too much time juggling projects and tasks you’re unlikely to ever tackle? Maybe it’s because there’s stuff in there not worth doing? S ome people call it re-arranging the deck chairs on the Titanic. I say, throw ‘em overboard!In What is the cornerstone of your strategy?, I…
Get More At Bats
A good hitter knows he has to get more hits to be great. A great hitter knows she has to get more at bats to get to the Hall of Fame. W hat are the key metrics that will help you drive that achievement? What could be easier than to focus on top line growth? There is probably no clearer metric to…
Business Finance | Why you should read Warren Buffett’s Letter
A Weekly Business Finance series for Non-Finance Executives!
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Read Warren Buffett’s Letter to Berkshire Hathaway Shareholders
So, why not jump into the deep end right now by reading Business Finance is about much more than finance
I’ve said before that leaders don’t have the luxury of confining their interests to just a few things
Flush the recession Kool-Aid! Create your own demand!
“Teach a parrot the terms ‘supply and demand’ and you’ve got an economist.”
~ Thomas Carlyle
A lady walked into a neighborhood market one day and spoke loudly over the counter to the head butcher.
“Your prices these days are atrocious, Sal. Joe’s Deli across the street is selling your $10 chuck roast for only $5!”
“I know, Mrs. Haggle. I saw the sign. The thing is . . . Joe doesn’t have any chuck roast.”
The law of supply and demand still rules
So, the law of supply and demand rears its head again, some days a beautiful vision, other days an ugly hag. We’re surrounded by her mystique everywhere we go. Traffic is tied up because there are more cars than highway space. Starbuck’s is backed up because people want coffee faster than it can be made. There are no paper clips in the supply room but there’s plenty of fruitcake left in the kitchen.
Even for tickets to a free concert?
Supply and demand drove markets long before economists appeared … and its jarring prevalence is unavoidable. One of my favorite examples is (more…)
Ignore the Wine Supply/Demand Cycle at your peril
My friend and colleague, Steve Fredricks, President of Turrentine Brokerage, Trusted and Strategic Advisors to Growers, Wineries, and Financiers in the wine industry, did a terrific job at this year's Wine Industry Financial Symposium, Competing in a Rapidly Changing Global Wine Market.[pullquote]The Turrentine Wine Business Wheel of Fortune is the gold standard for…
The Shocking Truth about having fun!
Wanna have some fun? How about logistics? Now that's some fun, ain't it? Social media has stimulated countless phenomena ... but connecting with our communities is probably one of its most valuable outcomes ... which is why this new UPS commercial really caught my eye. Remember the lesson that if…